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Flashy green rivers in France

Monday, 25th of April :
This morning, French people from twelve different French departments woke up noticing the colour of some rivers have changed. Indeed fluorescine, an inoffensive colourant, has been poured into the water by an environmental federation in order to warn people about the lack of resources allocated to the pollution struggle.
Outside the fourth environmental conference (following on from COP21 conference), environmental activists have decided to make a national impact and led the "Green River Mission". Twelve French departments are concerned with the fake pollution designed to raise awareness (Paris, Ardèche, Aude, Haute-Savoie, Orne, Calvados, Gard, Ille-et-Vilaine, Finistère, Landes, Moselle and Cher).
Indeed, the activist leaders declare pollution struggle is far from being a national priority as its budget has been cut by around 10%. They disapprove of the difference between what politicians say and what they concretely set up.
This mission makes itself heard and make an impression on French people who perhaps are not careful enough of the environment. On social medias, numerous pictures of French flashy green rivers have been posted via #rivieresvertes hashtag.